Sony Pictures Networks India (SPNI) has renewed its long-standing broadcast partnership with Tennis Australia, extending its rights to televise and stream the Australian Open in India and the subcontinent for the next three seasons.
The renewal ensures uninterrupted coverage of the first Grand Slam of the tennis calendar across Sony Sports Network’s television channels and its digital platform, Sony LIV. SPNI has held the Australian Open broadcast rights in India since 2015, making the partnership one of the longest-running tennis broadcast collaborations in the region.
Multi-Platform, Multi-Language Coverage Continues
Under the renewed agreement, SPNI will continue to offer comprehensive coverage of the tournament, including live matches, studio-based programming, expert panels and curated highlight packages. The broadcaster said its coverage will be tailored for multiple languages and markets, reflecting the diverse and growing tennis audience across India and neighbouring countries.
Sony Reaffirms Commitment to Global Sports Properties
Commenting on the renewal, Rajesh Kaul, chief revenue officer – Distribution & International Business and head – Sports Business at Sony Pictures Networks India, said the Australian Open has evolved into a flagship sporting property for viewers in the region.
“The Australian Open has become a marquee event for tennis fans across India and the subcontinent, and we are delighted to extend our decade-long partnership with Tennis Australia,” Kaul said.
He added that the agreement reinforces Sony Sports Network’s focus on delivering premium international sporting events across platforms.
“This renewal reaffirms Sony Sports Network’s commitment to bringing the most prestigious global sporting events to our audiences, backed by our deep understanding of viewer preferences across platforms. With comprehensive coverage on both television and digital, a live studio show featuring expert panellists, multi-language broadcasts with expert commentary and engaging highlight content, we aim to deliver an immersive experience for the first Grand Slam of the year that brings the energy and excitement of Melbourne Park closer to fans than ever before,” he said.
Tennis Australia Highlights Strong India Connection
Tennis Australia CEO Craig Tiley welcomed the extension of the partnership, crediting SPNI for expanding the Australian Open’s reach across the region.
“We’re delighted to extend our partnership with Sony Pictures Networks India, a broadcaster that has played a major role in bringing the excitement of the Australian Open to millions of passionate fans across the region,” Tiley said.
He noted the strong affinity for tennis in India and the subcontinent, adding that the agreement will ensure fans continue to access the tournament across devices.
“India and the subcontinent have an incredibly deep connection to tennis, and this agreement ensures they’ll continue to enjoy the very best of Melbourne Park across every screen. Together with SPNI, we’re committed to delivering world-class coverage, unforgettable stories and a viewing experience that captures everything that makes the AO one of the great global sporting events,” Tiley said.
The Australian Open, held annually at Melbourne Park, is the first of the four Grand Slam tournaments on the global tennis calendar and remains one of the most-watched international sporting events in India.