The US activewear brand will launch its India website and flagship store at DLF Promenade, Vasant Kunj, followed by a Mumbai outlet

Founder Sahil Chopra transitions to Chairman role as the company strengthens leadership to drive growth across India, the Middle East and global markets.

Limited-edition CRAZE collection taps into nostalgia-led beauty trend with character-inspired products and accessible pricing.

Agency to manage social media, SEO and Google Ads; also redesigns Proticons’ website