Snap Inc, the parent company of social media platform Snapchat, has appointed Uthara Ganesh as Head of Public Policy for the Asia-Pacific (APAC) region, marking a significant expansion of the company’s government and regulatory affairs leadership in the region.
In her new role, Ganesh will be responsible for shaping and executing Snap’s public policy strategy across APAC, working with governments, regulators, industry partners and civil society to advocate for policies that support digital safety, innovation and responsible platform governance.
Experienced policy leader steps into expanded role
Ganesh joins Snap with a strong background in technology policy and public affairs. Prior to this elevation, she held leadership positions focused on digital policy, regulation and stakeholder engagement, collaborating with policymakers and industry groups to address emerging issues at the intersection of technology, society and regulation.
In her expanded role at Snap, she will oversee policy initiatives across diverse markets in Asia-Pacific — including Singapore, India, Southeast Asia, Australia and beyond — with a mandate to advance Snap’s priorities on digital safety, privacy protection, youth engagement and responsible platform development.
Driving Snap’s policy agenda in a complex regulatory landscape
The appointment comes at a time when regulatory scrutiny of social media platforms and digital services continues to increase across the region. Policymakers are pressing tech companies on issues such as online safety, harmful content, data protection and platform accountability. Snap said Ganesh’s leadership will help strengthen the company’s strategic engagement with regulatory bodies and industry partners to navigate these challenges.
Ganesh commented on her new role, saying she is “excited to lead Snap’s public policy efforts across APAC” and looks forward to working with stakeholders across government, civil society and the private sector to shape policies that balance innovation with safety and user trust.
Focus on collaboration and regional engagement
As head of public policy for APAC, Ganesh will also play a key role in advancing collaboration with industry associations and cross-border forums addressing digital economy and internet governance issues. The role underscores Snap’s commitment to constructive engagement with policymakers and to contributing to policy frameworks that support responsible digital ecosystems in the region.
Snap Inc’s leadership described the appointment as part of the company’s broader strategy to strengthen its presence and influence in Asia-Pacific — a rapidly growing market where digital platforms are shaping cultural, social and economic interactions.
Overall, the move reinforces Snap’s focus on proactive policy engagement, regional leadership and strategic collaboration with governments and partners across the Asia-Pacific landscape.
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