Kristen Mascarenhas has joined Starcom, part of Publicis Groupe, as Group Head, marking her latest move in the media and advertising industry.
She joins the agency from WPP, where she served as Associate Vice President – Client Services. She took up the role in August 2026, according to her professional profile.
Before WPP, Mascarenhas spent over three years at Mindshare, gaining experience in the media and advertising space. She also worked at Merkle Sokrati as Manager – Business Strategy between January and August 2023.
Mascarenhas announced her appointment through a LinkedIn post, describing the move as a new chapter in her professional journey.
