Spotify India elevates Shipra Srivastava as Head of Marketing

Spotify India has elevated Shipra Srivastava as Head of Marketing. She had been serving as Head of Marketing (Interim) since November 2025.

Srivastava announced the development in a LinkedIn post, stating that she looks forward to building the next phase of growth at the company.

Prior to her interim role, she was Director of Media at Spotify India, a position she held from December 2018. In total, she has spent over seven years with the company.

Before joining Spotify, Srivastava had a short stint as Head of Marketing at BIG FM in 2018. She also worked for over five years at OLX Group, where she held roles including Director, Marketing; Senior Marketing Manager, Media; and Marketing Manager.

Earlier in her career, she was associated with ZenithOptimedia as Media Group Head and Media Manager, and worked as a Media Planner at Mediacom.

Srivastava holds a Master’s degree in Advertising & Marketing Management from Amity School of Communication. She completed her graduation in Economics from Daulat Ram College and studied Commerce at Somerville School.