Diageo India has elevated Mohit Cherian to the role of Category Director.
Cherian was previously serving as Senior General Manager, Brand Marketing, where he led marketing for BII Scotches. He has been with Diageo India since February 2020, having taken on various marketing responsibilities during his tenure.
Before joining Diageo India, Cherian was associated with Aditya Birla Fashion and Retail, where he served as Assistant Vice President and Head of Marketing for Allen Solly.
With experience spanning consumer brands and fashion retail, Cherian brings expertise in brand marketing and category management to his new role at Diageo India.
