E-commerce major Flipkart has elevated Souhardya Banerjee to the position of Director, marking another significant step in his four-year-plus journey with the company. Banerjee announced his new role through a LinkedIn post.
Banerjee has spent around four-and-a-half years at Flipkart, taking on leadership responsibilities across advertising, business development and consumer electronics. Prior to his latest elevation, he served as Business Head – IoT Devices, where he led the category comprising smartwatches, smart bands, smart rings, smart glasses, trackers and other wearable devices.
He has also been associated with the Flipkart Minutes team, where he led Business Development and Brand Partnerships for Hardlines. Earlier, Banerjee held leadership responsibilities within Flipkart Ads, overseeing monetisation for mobile and electronics brands.
Banerjee joined Flipkart in May 2022 as Senior Manager II – Flipkart Ads. In this role, he worked on developing and taking new mobile advertising solutions to market across display, video and search formats, along with influencer marketing, live commerce and sponsorships.
During his advertising stint, Banerjee worked across media planning, ad sales, campaign strategy and execution for a portfolio of more than 200 brands. Before joining Flipkart, Banerjee spent nearly six years with Whirlpool Corporation, where he held multiple sales and business leadership positions.
His elevation to Director comes after a diverse career spanning technology, sales, consumer businesses, digital advertising and e-commerce, adding another leadership chapter to his association with Flipkart.
