Zee Entertainment Enterprises Ltd has appointed Dimple Asher as Associate Director – Marketing & Comms, Zee Network (Linear TV & Digital).
In her new role, Asher will work across Zee Network’s Linear TV and ZEE5 Digital businesses. She will report to Raj Kiran Shrivastav, EVP – Sales Planning & Strategy, Zee Network.
Asher brings experience across the media, entertainment and telecom sectors, having worked with JioStar, IndiaCast Media Distribution, QYOU Media Inc., Shemaroo Entertainment and Reliance Jio Infocomm.
At Zee, she will be responsible for driving trade marketing, strategic partner engagement, sales-led brand initiatives and integrated market activations. Her mandate will also include strengthening Zee’s engagement with its trade ecosystem across Linear TV and digital.
