Biswaroop C has been appointed as Chief Growth Officer for Southeast Asia (SEA) at Kantar, where he will spearhead the company’s commercial growth strategy across the region. He announced his new role via LinkedIn, calling the opportunity to lead expansion during a time of industry transformation a “privilege.”
With over 16 years of experience spanning APAC and Africa, Biswaroop brings a deep understanding of diverse markets and evolving client needs. In his announcement, he underscored the shifting dynamics of the marketing and insights industry, noting that while AI is rapidly changing how insights are generated, human connection remains irreplaceable.
He highlighted that clients don’t just buy research, but trust individuals who understand their real challenges beyond the brief. According to him, this human layer is the one element that technology cannot replicate.
Prior to joining Kantar, Biswaroop served as Managing Director at Toluna, based in Singapore.