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Anant Rastogi exits Zepto; joins Swish as head of brand

After a four-year stint at Zepto, where he rose from Senior Brand Manager to Senior Director of Brand, Rastogi takes on a new leadership role at Swish.

by Newsdesk
Published: June 25, 2026, 1:22:00 PM   |  
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Anant Rastogi has moved on from quick commerce platform Zepto and joined Swish as Head of Brand, a development he announced through a LinkedIn post.

Rastogi spent over four years at Zepto, joining the company in 2021 as Senior Brand Manager. During his tenure, he played a key role in shaping the company's brand strategy and marketing initiatives, eventually rising to the position of Senior Director of Brand.

Before joining Zepto, Rastogi held roles across marketing, branding, and business functions at several organisations, including IndiaMART, Searce Inc, and Tata Consumer Products.

His move to Swish comes as the company looks to strengthen its brand leadership and expand its presence in the increasingly competitive consumer market.

Rastogi's appointment is expected to bolster Swish's brand-building efforts as it continues to scale its business and engage with a wider consumer b