Kareena Kapoor Khan has invested in homegrown D2C footwear and accessories brand Fizzy Goblet, marking the next phase of her association with the company. The financial terms of the investment were not disclosed.
Kapoor Khan, who has served as the brand ambassador for Fizzy Goblet since 2022, will now take on a broader role as a strategic partner. In addition to representing the brand, she will contribute to design selection and support brand-building efforts in India and international markets.
Her relationship with Fizzy Goblet dates back to 2014, when she was first spotted wearing the brand's products, before officially joining as its brand ambassador eight years later.
Announcing the investment on Instagram, Kapoor Khan said, "I've always backed what I truly believe in. Today, that belief becomes an investment. Excited to join @fizzygoblet as an investor and partner with Laksheeta as we build the next chapter of this incredible homegrown brand. Here's to Indian design, craftsmanship and a whole lot of exciting things ahead."
The announcement was accompanied by a photograph of Kapoor Khan with Laksheeta Govil, highlighting the partnership as the brand looks to accelerate its next phase of growth.
