Jindal Stainless appoints Ranveer Singh as first-ever brand ambassador

Jindal Stainless has announced the appointment of Ranveer Singh as its brand ambassador and nationwide celebrity endorser, marking a significant step in the company’s brand-building journey.

As part of the association, Ranveer Singh will lead campaigns across television, digital, and social media platforms, aimed at strengthening awareness around stainless steel as a reliable and future-ready material that powers India’s growth.

Commenting on the development, Abhyuday Jindal, Managing Director, Jindal Stainless, said that Ranveer Singh embodies both the present and future of Indian cinema, with a strong commitment to his craft. He added that the actor’s dynamic personality and deep connect with audiences make him a natural fit for the brand as it enters its next phase of growth.

Sharing his thoughts on the partnership, Ranveer Singh said that stainless steel has long been an integral part of everyday life in India, symbolising reliability and a uniquely Indian spirit. He noted that the association resonates with his personal values of trust and authenticity, and expressed enthusiasm about taking the brand’s story to a wider audience.

Vijay Sharma, Director – Corporate Affairs, Jindal Stainless, further highlighted that this is the company’s first-ever brand ambassador partnership. He added that Ranveer Singh’s wide appeal will help the brand engage with a broader consumer base and bring conversations around stainless steel into the mainstream.

The company also emphasised the critical role stainless steel has played in India’s progress—from infrastructure and transit solutions such as the Vande Bharat sleeper trains, to strategic projects like BrahMos and Chandrayaan-3, as well as its widespread use in everyday applications.