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  • ABBY Awards 2026 appoints Jessica Apellaniz as jury chair for social content & influencer marketing

ABBY Awards 2026 appoints Jessica Apellaniz as jury chair for social content & influencer marketing

Wieden+Kennedy Mexico CCO to lead jury at Goafest 2026, recognising excellence in social and influencer-led creativity.

by Newsdesk
Published: May 12, 2026, 4:28:00 PM   |  
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The ABBY Awards 2026 Powered by The One Club for Creativity | The One Show has announced the appointment of Jessica Apellaniz as jury chair for the Social Content & Influencer Marketing category.

Apellaniz currently serves as Chief Creative Officer at Wieden+Kennedy Mexico, where she leads creative work for global brands including Nike, Ford, Uber and AB InBev.

Prior to joining Wieden+Kennedy, she served as Chief Creative Officer for Latin America at Ogilvy. During her tenure, the agency earned accolades at leading global platforms such as Cannes Lions, D&AD Awards and The One Show. Ogilvy Latin America was also named Regional Network of the Year in 2022.

Apellaniz began her career in production, including a stint at MTV Latin America, before transitioning into copywriting and rising through creative leadership roles across the industry.

The ABBY Awards 2026 Powered by The One Club | The One Show will be held during Goafest 2026 from May 20 to 22 at Taj Cidade de Goa Horizon.